You would think working in e-commerce for the past three years would educate me on how not to fall into a marketer's buying trap. Furthermore, working in email marketing specifically, I would know the purpose of Ann Taylor's most recent subject line of 40% off Everything plus Free Shipping is to get me to convert. Well done, Ann Taylor. You got me.
I do like this color, and I have to say, I don't own many striped pieces in my wardrobe.
Oh wait, I couldn't possibly pass up the gray and yellow striped one, when it IS 40% off. Just saying.
Luckily I have a very easy-going CFO in my household ;)
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